Healthusiasm – Making Customers Healthy and Happy.

Christophe Jaquet

Price – 25 € (+ 3 € parcel machine)

The book explains why people are actively involved in their health & happiness; what this means for companies and brands; and how they could win their customers’ hearts by taking into account this health trend.

Healthusiasm is a movement of people, more conscious than ever about physical and mental health, who are equally healthusiastic to affect their health and happiness.

​Every business is a health business.

​Healthusiasm is about making customers healthy & happy. It creates value and competitive differentiation by focusing on the needs and expectations of customers as well as their life aspirations.

​This marketing book explains how companies and brands can make their customers healthy & happy by designing better products and services.